Original Link: http://www.reuters.com/article/us-autoshow-geneva-fiatchrysler-apple-idUSKCN0W41QI


Speaking to journalists at the Geneva auto show, Marchionne said there was sufficient capacity available among car makers to deal with Apple’s requirements and it would make more sense for them to partner with a car manufacturer rather than become an actor itself in such a “complex business”.


“If they have any urges to make a car, I’d advise them to lie down and wait until the feeling passes,” Marchionne told journalists. “Illnesses like this come and go, you will recover from them, they’re not lethal.”

Phone companies had the same opinion when Apple decided to go from making computers to making phones, and we all know how that turned out don’t we?