Daisuke Wakabayashi, reporting yesterday on the Apple/IBM team-up:
Apple Inc. Chief Executive Tim Cook says he does 80% of the work of running the world’s most valuable company on an iPad.
“There’s no reason why everyone shouldn’t be like that,” Mr. Cook said in an interview, explaining why Apple struck a partnership with International Business Machines Corp. to develop applications catered to big businesses, or enterprises. “Imagine enterprise apps being as simple as the consumer apps that we’ve all gotten used to. That’s the way it should be.”
I’m sure “80 percent” is a rough guess, perhaps even somewhat exaggerated in the iPad’s favor, but there’s a dogfooding aspect to Tim Cook being a heavy iPad user who uses it for actual work.
I know how much I use my iPad for my work, and while it may not be 80 percent, it is a lot.